Salle Empire 
Hôtel de Paris Monte-Carlo

It’s good
to be Flavio

Some personalities don’t need an introduction

It’s Good to Be Flavio became the concept for the Monaco Ambassadors Club’s 2025 Goodwill Ambassador Gala, held at the legendary Salle Empire of Hôtel de Paris Monte-Carlo. In the presence of H.S.H. Prince Albert II, we shaped the evening around Monaco glamour, Italian spirit and Flavio Briatore’s unmistakable energy. A striking palette of deep red and black defined the entire setting, giving the historic room a bold, contemporary character. Live music by Alessandro Ristori & The Portofinos and a charity auction led by Simon de Pury completed a celebration that felt less like a formal awards gala and more like a night created entirely in Flavio’s image. After all, for one night, it really was good to be Flavio.
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