It’s Good to Be Flavio became the concept for the Monaco Ambassadors Club’s 2025 Goodwill Ambassador Gala, held at the legendary Salle Empire of Hôtel de Paris Monte-Carlo. In the presence of H.S.H. Prince Albert II, we shaped the evening around Monaco glamour, Italian spirit and Flavio Briatore’s unmistakable energy. A striking palette of deep red and black defined the entire setting, giving the historic room a bold, contemporary character. Live music by Alessandro Ristori & The Portofinos and a charity auction led by Simon de Pury completed a celebration that felt less like a formal awards gala and more like a night created entirely in Flavio’s image. After all, for one night, it really was good to be Flavio.